From the topless starlets of 1960s to Gaspar Noé’s pornographic entry this year, there has always been plenty of flesh at Cannes – on screen and off. 

Knee socks

The crossroads of should and must

Must is different. Must is who we are, what we believe, and what we do when we are alone with our truest, most authentic self. It’s that which calls to us most deeply. It’s our convictions, our passions, our deepest held urges and desires – unavoidable, undeniable, and inexplicable. Unlike Should, Must doesn’t accept compromises.

Must is when we stop conforming to other people’s ideals and start connecting to our own – and this allows us to cultivate our full potential as individuals. To choose Must is to say yes to hard work and constant effort, to say yes to a journey without a road map or guarantees, and in so doing, to say yes to what Joseph Campbell called “the experience of being alive, so that our life experiences on the purely physical plane will have resonance within our innermost being and reality, so that we actually feel the rapture of being alive.”

Choosing Must is the greatest thing we can do with our lives."

One evening I was walking along a path, the city was on one side and the fjord below. I felt tired and ill. I stopped and looked out over the fjord—the sun was setting, and the clouds turning blood red. I sensed a scream passing through nature; it seemed to me that I heard the scream. I painted this picture, painted the clouds as actual blood. The color shrieked. This became The Scream.

 Edvard Munch, Nice 22 January 1892